Jérôme Guedj
Completely redesigning the official website of an MP for Essonne
Website · Institutional · Politics
View the projectContext
Jérôme Guedj needed a new official website to present his work as an MP for Essonne, parliamentary news, public interventions, record, calendar, constituency work and practical details for contacting his office. The work covered the entire website: information architecture, UX/UI direction, responsive design, development, editorial structure and technical foundations. The challenge was to create a clear, credible institutional presence that is easy to navigate for very different audiences: residents of the 6th constituency, the press, local partners, associations, parliamentary teams and citizens seeking to contact their MP.
Objectives
- Redesign the official website with a clear structure for the MP's work, news, interventions, parliamentary record and local calendar.
- Create a restrained, accessible and credible experience for reading political, institutional and practical content.
- Structure contact journeys so the constituency office, useful information and citizen enquiries are easier to find.
Our contribution
- Completely redesign the content architecture and journeys: home, news, media, record, calendar, MP profile, constituency office and contact.
- Design a responsive institutional interface, readable on mobile and desktop, with a clear hierarchy between national information and local activity.
- Develop the website with attention to performance, SEO structure, metadata, editorial content and contact forms.
- Establish a consistent digital presence to make the MP's work clearer, document public action and simplify contact with residents.
Jérôme Guedj: context figures
1
complete redesign
6th
constituency
5
key sections
SEO
structured foundation
Product or company figures presented in this case study. They do not measure the impact of our contribution.
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